Global Market Spotlight: Italy
At the Digital Book World Conference 2015 (DBW 2015), All Brain‘s founder and managing partner Marcello Vena, has presented our latest findings on the Italian book market (both p and e) in the session called Global Market Spotlight: Reports From Markets Around the World.
The market report addresses following topics, based on a world’s first research carried out by All Brain.
- Trade book market in Italy. Current size estimates, breakdown, past and future macro trends. Role of the distribution channels.
- High-level digital demography. Attituse of a country towards a digital life. Internet access, desktop and mobile. e- and mCommerce. eReading devices in Italian households and trends.
- Digital market: p and e books online. Current size estimates, breakdown, past and future macro trends.
- Digital distribution in Italy